They called them the world’s most beautiful twins 10 years ago – but now look what the girls look like today

It is a universal truth of parenthood that every family considers their own children to be the most adorable on the planet. But when Jaqi Clements gave birth to twin daughters in June 2010, it didn’t take long for the rest of the world to weigh in with an emphatic agreement.

The identical twin girls, named Ava Marie and Leah Rose, captivated nurses, relatives, and strangers from the moment they arrived. With their striking bright blue eyes, perfectly arched eyebrows, and soft golden-blonde hair, the sisters possessed a rare, almost fairytale-like symmetry.

It wasn’t long before media outlets dubbed them “the most beautiful twins in the world”—a moniker that would rapidly launch them into the international spotlight before they were even old enough to attend elementary school.

The Rise of a Social Media Empire

When Jaqi opened an Instagram account for the girls in 2017 to share their childhood moments, the response was immediate and overwhelming. The visual appeal and natural charisma of the sisters struck a chord online, causing their follower count to explode almost overnight.

Today, the Clements twins command a massive digital footprint, boasting more than 1.8 million followers on Instagram alone.

What began as candid family photographs quickly transformed into a high-powered career. To manage the flood of business inquiries and protect the girls’ interests, the family partnered with professional modeling representation. Since then, Ava Marie and Leah Rose have compiled a resume that rivals veteran industry professionals:

High-Fashion Features: Gracing the pages of prestigious international publications like Harper’s Bazaar Brazil.
Major Brand Campaigns: Modeling for global giants including Nike, Disney, Mattel, and Target.
Fashion Design Collaborations: Transitioning from models to designers, culminating in a major partnership with denim giant Levi’s for the highly anticipated Levi’s x Clements Twins Collection.

Beyond the Lens: Balance, Sports, and Social Impact

In an industry often scrutinized for its impact on young stars, Jaqi Clements maintains that her daughters’ wellbeing and happiness remain the family’s top priority.

Addressing critics who worry that the fast-paced world of fashion might rob the girls of a normal childhood, Jaqi emphasizes that Ava Marie and Leah Rose have always been natural performers who thrive in front of an audience.

Despite a packed calendar filled with photoshoots, acting gigs, and brand meetings, the twins lead lives that look surprisingly similar to those of their peers:

Athletic Pursuits: Far from spending all their time in hair and makeup, the sisters are avid athletes who spend hours swimming and are currently passionate about playing competitive volleyball.
School and Normalcy: Modeling assignments are balanced around their academic schedules, ensuring education remains front and center.
Using Their Platform for Good: Ava Marie and Leah Rose frequently leverage their massive social media reach to raise awareness for critical causes, including organ donation initiatives and charitable drives for families in need.

Whether their future holds professional athletic careers, runway dominance, or entirely new paths, one thing remains clear: the tiny infants who captured the internet’s heart over a decade ago have grown into grounded, multifaceted young women determined to use their platform for far more than just pretty pictures.